%0 Journal Article
%T THE ROLE OF MARKETING RESEARCH IN OPTIMIZING AGRICULTURAL PRODUCTS SUPPLY CHAINS
%A Ruschickaya, O.A.
%A Kulikova, E.S.
%A Kruzhkova, T.I.
%A Batrakova, S.I.
%A Krohalev, A.A.
%K marketing research, supply chain, agricultural products, logistics optimization, inventory management, customer satisfaction, agribusiness
%J MOSCOW ECONOMIC JOURNAL
%D 2024
%N 9
%P 12
%I Electronic science