%0 Journal Article %T %A Ahmatova, L.S. %A Aliev, S.H. %K neuromarketing, methodology, model, aytrekking, eye-tracking, aromatracking, audiotrecking, color psychology, cognitive dissonance, psychological conflict, anxiety, suggestion effect, placebo %J MOSCOW ECONOMIC JOURNAL %D 2017 %N 2 %P 0 %I Electronic science